Cocktail NEWS - Press Release Craft Cocktail Club
Craft Cocktail Club Reimagines Cocktail Gifting with Bar Strength Classics and Premium Bottled Serves
UK cocktail gifting brand Craft Cocktail Club is redefining the ready to drink cocktail category with a range of hand mixed, bar strength cocktails designed specifically for gifting and special occasions.
While many ready to drink cocktails are diluted to reach supermarket price points, Craft Cocktail Club takes a different approach, each cocktail is mixed to order at true bar strength, delivering the depth of flavour and balance you’d expect from a skilled bartender.
Among the brand’s most popular serves are the Spicy Margarita, the bold and beautifully balanced Old Fashioned, and a classic Negroni range crafted for lovers of timeless cocktails. The company has also seen strong demand for its Margarita Flights, which allow cocktail fans to explore multiple flavour variations in one curated set, as well as its Personalised Cocktail Bottles, designed to make celebrations and milestones even more memorable.
Each cocktail is presented in the brand’s signature premium square glass bottles, designed to feel more like a boutique spirit than a typical ready to drink product. Combined with thoughtful packaging and carefully selected garnishes, the result is a cocktail experience that goes beyond convenience and into the territory of premium gifting.
Will Huxtable, founder of Craft Cocktail Club, said:
“Most ready to drink cocktails are built around convenience and cost, which usually means they’re watered down. We wanted to create something much closer to what you’d actually get in a great cocktail bar.”
He added:
“Our cocktails are hand mixed, properly balanced and bottled at real bar strength, then presented in solid glass bottles that feel special enough to give as a gift. It’s about bringing the bar experience home, or at least as close as we can get without sending a bartender with it.”
The brand believes the shift towards experience led gifting is helping drive demand for premium cocktails that feel more personal and memorable than traditional presents.
Huxtable continued:
“People aren’t just buying products anymore , they’re buying experiences. A great cocktail is part of that. Whether it’s a Margarita flight to share with friends or a personalised bottle for someone’s birthday, it turns a drink into a moment.”
The full range of cocktails and gift sets is available online through craftcocktailclub.co.uk, with nationwide UK delivery.